The role of AI in enhancing complaint management

The financial services industry is grappling with mounting challenges in complaint management, driven by rising remediation demands and operational inefficiencies. Traditional systems often lack standardized processes and rely heavily on manual, time-consuming reporting—resulting in increased operational costs and delayed resolutions.

In this article, Rajesh Muthuramalingam, Senior Vice President at IntellectAI, explores how AI is redefining complaint management. He delves into how automated complaint handling improves investigation accuracy, provides proactive insights, and significantly reduces case handling time and resolution costs.

The piece highlights IntellectAI’s ‘Complaints Investigation’, powered by Purple Fabric, showcasing its ability to prevent future complaints and transform complaint management from a reactive to a proactive process. This shift empowers financial institutions to lower risks, improve efficiency, and build stronger customer trust.